Oliver Sweeney…

Like most teenagers in London, growing up I loved trainers. I had them all: Nike; Adidas; Reebok; Puma; Ellesse; Fila. Not sure my mum shared that same passion for them though as she was paying for them all. When I got to the age of 16 it got worse! Mainly due to the fact that … More Oliver Sweeney…

Recognition

Recognition. Other synonyms are: acknowledgement, appreciation, awareness, recognise, remember, respect, salute and understanding. And there are more. All these things, amongst others, are things that everyone (and I mean everyone) wants in life. Someone to appreciate the work you’ve put in. Someone to recognise what you’ve achieved. Someone to understand where you’ve come from and … More Recognition

Perspective…Pt 1

Standing back and assessing a situation, doing nothing, can be more valuable at times than acting on one. In the moment, perspective can be tainted due to other variables surrounding it. Stress, work, happiness, friends and other things can all have a positive or an adverse effect on perspective. And as most of us have … More Perspective…Pt 1

Guiding principles

Where do you draw the line? When are those principles lost? And at what price? In many walks of life there’s this notion that change is always better. Change shows progress, change shows evolving, change shows individuality. Does it? Always? Hmmmm…we’re not so sure. In most cases, not all, it’s your principles that get you there … More Guiding principles

Free spirit…

Rooted in free spirit, with a passion for our craft and inspired by diversity, we pioneer the next. For people to continuously express themselves with great courage. And to simulate their creative souls without restrictions. Everyone has this, a creative soul. it’s just whether they have the courage to express their creative soul without restrictions. Creative with … More Free spirit…

The ‘O’ word…

Opportunity. At times, this is all that anyone needs. An opportunity. It’s not much really when you think about it but it can be the hardest thing to come by. It’s that thing you fight for in the beginning, when you lack ‘experience‘, when you don’t have that ‘someone who knows someone’, when you lack … More The ‘O’ word…